In 2009, after gaining some attention, they closed their more traditional jewelry store in the North Atlanta area of Gwinnett and opened Icebox Diamonds and Watches in the heart of the Buckhead neighborhood of Atlanta, where it remains today. The two are married and have three children. The owners have refused to disclose surveillance video of the store, and a CBS46 investigative team went to speak with the company’s CEO, Az-Zahir Hakim. The company employs anywhere from one to ten employees and is classified in the Jewelry Stores industry. totaled $6.1 billion annually.The owner of Icebox has a net worth of $1.1 billion and has an annual revenue of $1 million to $10 million. The most recent figure reported by the United States Department of Agriculture estimates local food sales in the U.S. ![]() "We relied on our vendors who stated products came from Florida producers. We never proposed that every item sold was exclusively farmed and produced in Florida although we made every attempt to utilize Florida producers when available and practicable," he said.Ĭonsumer demand for locally produced foods has grown. "At the time of the complaint in question Icebox Cafe was part of a marketing campaign at the Miami International Airport called, Fresh From Florida, which highlighted concessionaires' commitment to utilize Florida purveyors," Ice Box owner Robert Siegmann said. Ice Box responded to the claims in a written statement. The suit said nothing was bought from Paradise.Ī manager at Paradise Farms told Local 10 Investigator Jeff Weinsier, it has been four years since Ice Box made a purchase.īondi said Ice Box implied some cocktails were made with ingredients picked from a nearby garden when they weren't.Ĭlaims of wild salmon and fish caught and served the same day also weren't true, the suit said. The state said Ice Box's Miami Beach location on Purdy Avenue claimed some items were made with products from Paradise Farms in Homestead. The restaurant touted fresh, local and house-made products. Ice Box advertised its cuisine as "farm to terminal" at its Miami International Airport location, in Terminal D. ![]() The state said that Ice Box Cafe boasted of Florida-grown products, but most of its fare wasn't locally sourced. The Icebox Cafe eateries are allegedly in violation of Florida's Deceptive and Unfair Trade Practices Act as a result of allegedly making false or misleading statements, as well as material omissions regarding the food products offered and sold to consumers. “Many Floridians want to know where and how their food was grown, and we will not stand for any restaurant misrepresenting the origin of the produce they sell to deceive customers seeking locally-sourced, fresh food,” Bondi said.įarm-to-table is a growing movement for consumers looking for a more health-conscious lifestyle, willing to pay top dollar for the freshness and uniqueness these restaurants provide.īondi’s office, the Department of Business and Professional Regulation and the Department of Agriculture and Consumer Services are looking into the business practices of so-called farm-to-table restaurants across the state to ensure consumers are not being deceived. However, national food distributor Sysco provided much of the food sold. Icebox Cafe at MIA, a self-proclaimed farm-to-table eatery, allegedly misled customers by claiming the restaurant received state certification as a local provider and sold local products. ![]() – The state attorney general says a South Florida restaurant was serving up lies.Īttorney General Pam Bondi has filed a civil complaint against Icebox Cafe and Icebox Cafe at Miami International Airport for allegedly supplying non-locally sourced or sustainable products as claimed on restaurant menus.
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